You’re Absolutely Worth It


You’re a woman with dreams and goals, but the self-doubt that makes you wonder...

"Am I enough?" 

"Can I really ask for that?"

"Do I have what it takes?" keeping you from getting what you REALLY want...


A job that pays you what you're WORTH

A business that is GROWING

A career that is ADVANCING

HEALTHY relationships


So....have you addressed what you believe about you so you can achieve your dreams? 

In her new book, You’re Absolutely Worth It: Release Self-Doubt, Embrace Confidence, and Own Your Yes, Velera Wilson gives women the steps and fuel to address the counter-productive internal chatter and stop second-guessing themselves, so they can boldly ask for, and go after, what they really want in their career, business, and everyday life. 

Full of deeply personal stories and blatant honesty, You’re Absolutely Worth It offers inspiration and practical advice for the woman who’s ever struggled to believe she was good enough for her dreams and goals because of how she sees herself, where she’s come from, or what she’s experienced. 

This book is a loud call to every woman to believe in her voice, her value, and her gifts – giving actionable insights on how to do it without reservation

Listen to an excerpt from the book!


What Women are Saying About the Book….

About the Author

Confidence, self-worth, imposter syndrome, women in leadership. Velera Wilson is a sought-after speaker, author, and coach that unravels and addresses these topics head-on with inspirational and transformative messages.


From leading marketing strategy and driving millions in revenue for Fortune 100 and 500 brands for almost twenty years, Velera leverages that insight to challenge and inspire women to own their voice and unique talents to succeed.

She is the founder of Positive Identity, a company that helps ambitious women lead with confidence in their career and personal lives through coaching, strategy workshops, and digital resources.


From to being a contributing writer for Thrive Global on women’s development, to publishing guides including “Six Steps to Negotiate the Salary You Deserve Without Letting Fear Override,” Velera shows women how to get paid more, promoted, and pursue their life goals relentlessly.


She has an undergraduate degree from the University of Southern California and an MBA from Wayne State University.

Speaking and Inspiration

The 4 C’s of Confidence

Two Things to Do With Your Fear

Truths to Recognize for a Loving Relationship

The Belief That Can Keep Women From Earning More

Why Women Can't Afford NOT to be Financially Savvy

Are Your Dreams in the Safe Zone?

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© 2020 Velera Wilson